Disney groups with an iconic firm to roll out new merchandise for its one centesimal anniversary celebration.
As Walt Disney (DIS) – Get Free Report celebrates its hundredth anniversary this 12 months, it’s extra than simply Disney celebrating throughout its manufacturers of theme parks and media because it has partnered up with different firms to hitch within the enjoyable. Disney has partnered previously with McDonald’s (MCD) – Get Free Report and the fast-food chain is at it once more with Happy Meal toys celebrating Disney’s centennial anniversary. The Happy Meal is that includes six completely different video games with posters and exercise booklets for teenagers.
McDonald’s additionally celebrated the fiftieth Anniversary of Walt Disney World final 12 months by having commemorative Disney character statues. The toys aren’t solely enjoyable for teenagers however an enormous collector’s merchandise to others.
Celebration Continues With New Products
Disney has partnered with Post Consumer Brands POST to create new distinctive breakfast cereals that commemorate Disney’s one centesimal anniversary. The Disney 100 Mickey Mouse Club cereal is confetti cake flavored in honor of the centennial celebration for the Walt Disney Companies. The confetti cereal will characteristic completely different containers all year long celebrating completely different characters and time intervals.
Post and Disney have additionally launched a particular version collectors’ cereal merchandise that has purple and blue fruity taste cereal formed just like the silhouette of the Mickey Mouse himself. The particular version cereal will likely be accessible at grocery retailers nationwide all through 2023.
For collectors the confetti cake cereal can have a particular version Mickey Mouse themed collector’s metallic tin. Inside the tin customers will discover a cereal field showcasing a retro design that stems from the primary time Post and Disney collaborated on a product again in 1934, the Post Toasties cereal. The metallic tin symbolizes a time capsule, however the premium collector’s merchandise will solely be offered at Walmart.com with restricted portions accessible.
“Post Consumer Brands is honored to join in the celebration of Disney100 alongside other manufacturers creating unique offerings this year.” stated Post Consumer Brands Senior Brand Manager, Logan Sohn. “We are inspired by Disney and the wonder they’ve unlocked for consumers over the past 100 years, and we hope these themed cereal offerings help bring the celebration to life at the breakfast table.”
Disney Celebration Continues
Disney will continue its celebration beyond its collaborations with Post Consumers and McDonald’s. As the company is winding down its 50th anniversary at Walt Disney World, it will move right into its celebration of the company’s hundredth anniversary with Disney 100 Year of Wonder.
Disney characters are expected to get new wardrobes to commemorate the 100-year celebration. Over in Hong Kong Disney, an unveiling of a statue of Mickey Mouse and Walt Disney will happen. Disney fans are going to see centennial memorabilia and other fun specials around the different theme parks. There isn’t an end date set for the party to wind down, but the party is expected to last all year long once all the activities get going.
And of course, there will be special food and merchandise available. Disney merch like the ever-popular popcorn buckets, drink tumblers, and Mickey sippers. Special Disney treats like the Minnie platinum caramel apple and a Minnie chocolate cake pop. Different Disney restaurants will be offering different foods, with too many to list them all, however one sweet sounding special is the Platinum Trifle, which has chocolate cookie crumble layers, cheesecake, cherry compote, chocolate cookie mousse and crème fraîche chantilly with crunch pearls and a chocolate piece. This can be found at the Jolly Holiday Cafe in Disneyland.