It’s no secret that Hollywood is small. For many years, a choose group of business gatekeepers has dictated what and the place tales have been advised. No matter how proficient, most individuals gained’t ever get to pitch their concepts to the groups able to bringing them to life. But even with this data, few really notice how tough chasing this dream is.
Roughly 50,000 screenplays are registered with the Writer’s Guild of America annually — however in 2021, 403 motion pictures have been launched within the United States and Canada. That’s lower than a one p.c likelihood to get your script made right into a film, with the chances stacked much more unfavorably in opposition to members of underrepresented communities.
Now, a brand new strategy coined Media3 is reshaping the way in which tales — from Hollywood to hardcover — are advised.
An interactive world constructing expertise
A brainchild of artistic manufacturing studio Clubhouse Pictures and Metaversal Venture Studios, the Omega Runner model is concentrated on empowering each creators and followers to assist create the tales that reside in its universe.
“While not completely relinquishing control of the narrative, the creators invite the participation of the audience and respond. The goal is to enable those who care most about a project or story to contribute to this multimedia storyverse,” stated Runner co-founder and Production Executive at Clubhouse Pictures, Bryce Anderson. “This extra decentralized storytelling mannequin builds unprecedented loyalty, as followers are extra than simply shoppers — they’re co-creators. “
According to Anderson, creatives actually solely be taught what the response to a undertaking shall be once they put it in entrance of an viewers for the primary time. Including group members within the preliminary creation course of enhances the manufacturing and lets the creators know if the undertaking is trending in the proper course.
“In Web3, with its vibrant community of creatives with that builder mentality, people are much more willing to look at the potential of a [project], so we bring them in earlier and get that creative buy-in from our community,” he stated in an interview with nft now.
“When you build a storytelling universe in partnership with your creative community, your feedback is instantaneous. You build together.”
Blaise hemingway
Omega Runner co-founder, screenwriter, and producer Blaise Hemingway echoed an identical sentiment citing the benefit for anybody making a narrative world to get a response from an viewers as quickly as attainable.
“In the traditional Hollywood model […] you’ve already spent millions upon millions of dollars […] and even when you get thoughts and a response from an audience, there isn’t much you can do to pivot your project unless you’re willing to delay and spend millions more,” Hemingway stated in an interview with nft now. “When you build a storytelling universe in partnership with your creative community, your feedback is instantaneous. […] You build together.”
Media3 permits creatives to keep away from conventional gatekeepers and go on to their viewers. From there, they will onramp the IP to conventional media, like printed comedian books, bodily merchandise, and content material manufacturing at a Hollywood scale. Along this journey, audiences can meaningfully have interaction within the creation, constructing a multifaceted, communal expertise.
And Omega Runner is enjoying this out in actual time.
From Clubhouse Pictures and Metaversal comes Omega Runner, a Web3 multimedia sci-fi undertaking by Hunger Games co-producer Bryan Unkeless, director Cedric Nicolas-Troyan, Anderson, and Hemingway.
The story takes place in a futuristic world the place various rulers and nations compete in a grueling, multi-day race for final management of the planet Omega. The comedian collection, which incorporates the primary two problems with Runner, is only the start of the Omega universe.
At the center of the undertaking sits the Omega Runner Character Collection, which can drop in March 2023. It consists of high-fidelity 2D digital artwork collectibles minted on the Ethereum blockchain, with Layer Zero know-how that gives holders with distinctive experiences in each the digital and bodily worlds.
With a complete provide of 9,999, every NFT acts as an entry token to the Omega Runner ecosystem and interactive storytelling experiences for holders on this planet of Omega and IRL. Through token possession and granted IP rights by way of a sensible contract, holders can craft and promote their character’s digital id and backstory as they see match. By making every Runner NFT a singular character, holders can expertise true possession over their digital id, carrying it throughout a group of Omega worlds and tales that shall be co-created by the Runner group.
“Rather than imagining ‘the creation’ as a single storyline or work of art — a book, an image, a game — we need to think of ‘the creation’ as an entire story universe. The whole brand.”
Bryce Anderson
Fundamentally completely different from many different community-led initiatives which harness communal creativity round a single product, the Omega Runner group is steadfast in constructing an unlimited constellation of artistic output that may assist and champion itself.
“Rather than imagining ‘the creation’ as a single storyline or work of art — a book, an image, a game — we need to think of ‘the creation’ as an entire story universe. The whole brand, full of contradictions and multitudes and open to contributions from anywhere,” stated Anderson. “Suddenly fan fiction becomes owner-fiction.”
One of the defining options of Omega Runner is its holders-only “Writers’ Room,” the place the group can work together with seasoned writers and administrators (from each inside and outdoors the group) to share a full curriculum on easy methods to construct a personality and inform a narrative throughout the Omega Runner universe.
“The idea is to make our community the best storytelling community in Web3 and—as they succeed—their characters and stories have the opportunity to become canon that transcends Web3 and moves into comics, games, series, movies and beyond,” stated Hemingway. “We want to empower our community as much as possible.”
This means leveling the enjoying area for creatives who wish to convey their concepts to life in important methods.

“Now more than ever, it matters less who you know or where you are in the world,” stated Hemingway. “If there’s a story and world that you want to bring your unique voice, vision, and creativity to, you not only have the access and the permission but also the encouragement of the creators and the creative community surrounding it — regardless of whether you’re in Los Angeles, Singapore, or rural farmland in Africa. Everyone who wants to participate can have a seat in this virtual writer’s room.”
The expansive Omega universe
As for the undertaking’s future, the Omega universe can embody a limiteless variety of tales. While that every one begins with the Character Collection Drop, there’s far more on the horizon.
The Omega universe is ever increasing, with Anderson saying they’ve even deliberate a Runner TV present. But they’re not in a rush to make it occur. “An animated TV show will take 18 months. A feature would take two years — so it’s important when you’re setting off on a project that will take a not-insignificant portion of your life to complete that you believe in it and believe that it’s good.”
“I want to see Runner on a cereal box. And to do that, we need people to believe in the creative and believe in the execution, and not just the hype,” he stated.
With Media3, all of this turns into a chance.