Strategy shares rebounded on Friday as improving sentiment around Bitcoin helped lift the world’s largest corporate holder of the cryptocurrency following months of pressure on its stock. Sha
Strategy shares rebounded on Friday as improving sentiment around Bitcoin helped lift the world’s largest corporate holder of the cryptocurrency following months of pressure on its stock.
Shares of Strategy (Nasdaq: MSTR) climbed about 5.3% to $102.02 on Aug. 7, extending their five-day gain to roughly 7.7%.
The recovery comes despite the stock remaining down about 34% year-to-date and nearly 74% over the past 12 months.
Investor confidence in Michael Saylor’s Bitcoin treasury company had weakened alongside the broader crypto market.
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On June 5, traders turned increasingly bearish on MSTR, with significantly more bets placed on the stock falling than rising, according to CNBC.
Strategy’s financial results have added to those concerns. On July 30, the company reported an $8.22 billion net loss for the second quarter of 2026, compared with a $10.02 billion profit a year earlier.
The company recorded an $8.32 billion unrealized loss on its Bitcoin holdings as falling BTC prices weighed on their fair value.
Revenue, however, rose 6.9% year-over-year to $122.4 million. Strategy reported a diluted loss of $24.45 per share, substantially wider than analysts’ expectations for a $2.19 loss.
Strategy has stepped back from the aggressive Bitcoin accumulation that became central to Michael Saylor’s corporate strategy, going six consecutive weeks without making a purchase.
The company instead sold 1,638 Bitcoin (BTC) for about $105 million during the week ending Aug. 2, according to an Aug. 3 filing with the US Securities and Exchange Commission. The Bitcoin was sold at an average price of roughly $64,000, below Strategy’s overall average purchase price of $75,419.
The sale marked Strategy’s third Bitcoin disposal of 2026. Together, the three sales totaled roughly 5,258 BTC and generated about $323 million.
Strategy also raised $290.6 million through sales of its common stock. It used some of its available cash to repurchase $81.2 million of STRC preferred shares and added $250 million to its U.S. dollar reserve, bringing the reserve to $4 billion.
The shift reflects Strategy’s growing need to balance its Bitcoin holdings against cash obligations tied to its debt and preferred stock. In June, the company introduced its Digital Credit Capital Framework, which allows Bitcoin sales to help fund dividends, debt payments and share repurchases.
Saylor, however, has maintained that the change does not alter his personal conviction in Bitcoin.
“When I say ‘Never Sell Your Bitcoin,’ I speak as one saver to another. I have never sold mine. Not one satoshi. Strategy is a public company, not my wallet,” Saylor said.
Following the latest sale, Strategy held 842,138 BTC acquired for about $63.51 billion, at an average price of $75,419 per BTC.
At the time of writing, Strategy shares traded at $101.59, up 4.89% on the day, while Bitcoin traded at $64,889, up 0.99%.
