BERT, the ticker for Bertram the Pomeranian, is a Solana-based memecoin that launched on Pumpfun and has since built a working AI platform, a sold-out NFT collection, and a staking protocol o
BERT, the ticker for Bertram the Pomeranian, is a Solana-based memecoin that launched on Pumpfun and has since built a working AI platform, a sold-out NFT collection, and a staking protocol on top of its original meme identity.
As of early June 2026, BERT trades at roughly $0.013 to $0.017 depending on the exchange, with a market cap in the range of $13 million to $17 million and a circulating supply close to 967 million tokens. Its contract address on Solana is HgBRWfYxEfvPhtqkaeymCQtHCrKE46qQ43pKe8HCpump. That suffix, "HCpump," confirms its origin on the Pumpfun launchpad.
Bertram is a real chocolate Pomeranian owned by New York art gallery owner Kathy Grayson. He was abandoned by a breeder at five months old for being "too big to sell," rescued from an Oklahoma shelter, and eventually built an Instagram following of over 400,000 people under the handle @bertiebertthepom. He went viral after Grayson dressed him in a Paddington Bear costume, which led to international morning show appearances and editorial shoots for publications including PAPER Magazine.
It is important to be clear about one thing before going further: the BERT token has no official connection to Grayson or Bertram. CoinGecko states directly that the coin "is not connected to the original dog or its owner" and "has no intrinsic value." The token was created by a separate team that does, however, hold exclusive commercial IP rights to the Bertram character, which matters for the merchandise and licensing side of the project.
Pumpfun is a Solana-based token launchpad where anyone can deploy a token in minutes with no coding required. Tokens launch through an automated bonding curve, a pricing mechanism where early buyers push the price upward as they buy in. Once a token crosses a liquidity threshold on that curve, it migrates automatically to Raydium, Solana's primary decentralized exchange (DEX), for open trading.
BERT's story on Pump.fun has an unusual wrinkle. The token was initially launched and then abandoned by its original developer, leaving it dormant on the platform.
The community stepped in, adopted the project, and rebuilt it from there. This kind of community takeover is rare on Pumpfun, where the overwhelming majority of tokens simply go to zero. Platform data shows roughly 98.5% of Pump.fun tokens never complete their bonding curve. BERT completing that curve, migrating to Raydium, and eventually reaching centralized exchange listings puts it among a very small group of tokens that survived the launchpad.
The community revival is part of why BERT developed its charitable framing. A dog that had been abandoned and rescued, turned into a token that had been abandoned and rescued, became the project's core identity narrative.
This is where BERT diverges from most Pumpfun tokens, which are pure speculation with no product behind them. BERT has three active components worth understanding separately.
Woofhub is a live AI-powered pet care platform at Woofhub(.)com. It is built for regular pet owners, not crypto users, which is intentional. Features currently live include an AI pet assistant, bark translation tools, lost-dog alerts, pet adoption discovery, and on-chain pet profiles that create digital identities for individual animals.
The platform is designed to connect to NFC-enabled smart dog collar tags for health and location tracking. NFC, or Near Field Communication, is the same short-range wireless technology used in contactless payment cards. The smart tags were confirmed to be entering bulk production in mid-2025, though a confirmed retail launch date had not been announced as of late March 2026.
The NFT Collection consists of 3,333 pieces that sold out entirely. These NFTs function as community membership tokens rather than standalone art, and holders can stake them alongside BERT tokens in the project's staking protocol.
The Staking Protocol lets holders lock up both BERT tokens and NFTs to earn yield. The platform operates five staking pools with annual percentage rates (APR) ranging from 5% to 20%, depending on lock duration and pool type. APR here means the annualized return a staker earns on locked tokens, before accounting for price volatility. As of March 2, 2026, over 88 million BERT tokens were staked across the protocol.
On the charitable side, the project has donated over five tonnes of dog food to animal shelters worldwide. This is verified through branded partnerships, not just stated in marketing copy.
BERT is an SPL token, which is the standard token format on Solana, equivalent to what ERC-20 is on Ethereum. The maximum supply is 979.95 million tokens, with approximately 967 million currently in circulation. Because nearly the entire supply is already circulating, there is little risk of significant future dilution from new token issuance.
Three market makers are allocated 1% of total supply specifically to support liquidity. This allocation is designed to reduce slippage during trades, the difference between the expected price and the actual execution price when buying or selling, and to make larger trades more practical without destabilizing the market. The project's smart contracts have been audited by Hacken, a Web3 security firm that publishes public audit reports.
The project also holds exclusive commercial IP rights to the Bertram character. In practical terms, this means the team can legally produce and sell merchandise under the Bertram brand, including the plushies currently in manufacturing, without licensing disputes. Most memecoins using recognizable characters do not have this kind of legal foundation.
BERT trades on several exchanges. On the decentralized side, Raydium is the primary market, where it trades as BERT/SOL. On centralized exchanges, Gate carries the highest-volume pair, BERT/USDT. KuCoin and BloFin also list BERT for spot trading, and Kraken has added the token with notable activity. A new exchange listing was announced by the project's official account in late March 2026, though the specific platform was not named at the time.
The major update came on June 4, when Binance US announced the listing of BERT.
Worth noting, BERT carries the risks that come with any Pumpfun-origin memecoin, plus a few specific to its structure.
On the platform side, Pump.fun is currently facing a $5.5 billion class-action lawsuit filed in January 2025. The complaint alleges the platform facilitated insider advantages during token launches and operated as an "unlicensed casino." The lawsuit names Pump.fun's operators alongside Solana Labs, the Solana Foundation, and Jito Labs. None of the allegations have been proven in court, but the legal proceedings add uncertainty to the broader Pump.fun ecosystem.
On the token side, BERT's price is highly sensitive to overall memecoin sentiment, which can reverse quickly and without warning. Market cap in the $13 million to $17 million range puts BERT in low-cap territory, where thin liquidity can amplify price swings in both directions.
BERT (Bertram the Pomeranian) is a Pump.fun-origin Solana memecoin that was rescued by its community after its original developer abandoned it, then rebuilt into a project with a working AI platform (Woofhub), a fully sold-out NFT collection of 3,333 pieces, a live staking protocol with five yield pools, and over five tonnes of verified charitable food donations.
The team holds commercial IP rights to the Bertram character, the smart contracts have been audited by Hacken, and the token trades on both Solana DEXes and several centralized exchanges including Binance US, Gate, KuCoin, BloFin, and Kraken. As of early June 2026, BERT trades between roughly $0.013 and $0.017 with a market cap of $13 million to $17 million across data sources, and sits approximately 93% below its all-time high of $0.1886. It remains a high-risk speculative asset in a sector where most tokens fail entirely.
