Coinbase Global (Nasdaq: COIN) cofounder and CEO Brian Armstrong predicted last month that there is a "good chance" Bitcoin (BTC) will hit $100,000 by the end of the year and even reach $300,
Coinbase Global (Nasdaq: COIN) cofounder and CEO Brian Armstrong predicted last month that there is a "good chance" Bitcoin (BTC) will hit $100,000 by the end of the year and even reach $300,000-$400,000 by 2030.
On Sep. 19, he sat down for an interview with bestselling author and popular podcaster Nicole Lapin in which he doubled down on his bullish Bitcoin target but added a caveat.
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Armstrong sticks to $400,000 Bitcoin target but adds it isn't guaranteed
When Lapin asked Armstrong if he still stood behind his Bitcoin price target of $400,000 in 2030, the Coinbase CEO answered in the affirmative.
He was asked if he could explain the math after the cryptocurrency crashed to around $60,000 this year. Armstrong responded that past performance doesn't predict the future and these are speculations.
"I think anybody who tells you they can perfectly predict these things, you shouldn't listen to, right? So, this is just me hypothesizing."
But he explained that if Bitcoin follows the patterns of its previous four-year cycles, he saw the cryptocurrency surging three times its all-time high (ATH) by 2030. Bitcoin hit its ATH of $126,080 on Oct. 6, 2025.
"Is it guaranteed? No, for sure."
Lapin further asked Armstrong to reveal his year-end Bitcoin price target. The Coinbase CEO said a short-term target is much harder to predict. "These are all guesses," he added.
By the end of the year, he said Bitcoin could surge up to $80,000-$90,000.
BTC/USD, Source: Decibel
Bitcoin was trading at $83,558 at the time of writing, as per Decibel.
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Armstrong recommends beginning with 1% Bitcoin allocation
Lapin asked Armstrong to recommend what percentage of an investor's portfolio should be allocated to Bitcoin.
The Coinbase CEO said Bitcoin should be a part of a diversified portfolio. One can begin with a 1% allocation and then see how one feels about it, he added.
Armstrong addresses CLARITY vote failure
During the podcast, Armstrong touched upon the recent Senate cloture vote failure of the Digital Asset Market Clarity Act. He called it "disappointing" but said that regulatory clarity is coming anyway for crypto.
Even if the Senate doesn't decide to act, the regulators, such as the Securities and Exchange Commission (SEC) and the Commodity Futures Trading Commission (CFTC), have made it clear they are willing to move forward under their existing authority to publish clear crypto rules.
Related: Coinbase CEO says crypto can’t wait on Congress after CLARITY vote fails