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Markets

JPMorgan Lifts Strategy Stake 36% and Holds $540M in Bitcoin ETF

BitcoinWorld JPMorgan Lifts Strategy Stake 36% and Holds $540M in Bitcoin ETF JPMorgan Chase reported 848,932 shares of Strategy (MSTR) and 11,408,930 shares of BlackRock’s iShares Bitcoin Tr

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November 15, 2026
6 min read
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BitcoinWorldJPMorgan Lifts Strategy Stake 36% and Holds $540M in Bitcoin ETF

JPMorgan Chase reported 848,932 shares of Strategy (MSTR) and 11,408,930 shares of BlackRock’s iShares Bitcoin Trust (IBIT) in a Form 13F filed on November 12, 2026, covering positions as of September 30. The Strategy line was worth $131.3 million at quarter end and the IBIT line $540 million, according to Cryptopotato.

JPMorgan Chase raised its reported Strategy stake 36%, from 624,387 to 848,932 shares, and held 11,408,930 shares of BlackRock’s iShares Bitcoin Trust valued at about $540 million at September 30, 2026, per a Form 13F filed on November 12.

Key facts

  • The filing lists 848,932 Strategy shares at $131.3 million, up from 624,387 shares worth $57.9 million at June 30, per Cryptopotato.
  • IBIT shares rose 1,001,295, or 9.6%, to 11,408,930, from 10,407,635 shares worth $355.73 million three months earlier, as reported by Bitcoin Magazine.
  • J.P. Morgan Securities LLC held 11,198,915 of the IBIT shares and 370,680 Strategy shares, up from 11,876 in June, according to Cryptopotato.
  • Bitcoin Magazine reported that MSCI is removing Strategy from its USA Index after the close on November 30, and that the 13F deadline falls on Monday, November 16.
  • The report lists 35,990 entries across 17 affiliated managers, valued at $1.84 trillion, per Cryptopotato.

Where the two reports diverge

Both outlets work from the same document, signed in New York by Executive Director Michael T. Lees on November 12, but they frame the numbers differently. Cryptopotato leads with the 36% share-count increase and the $131.3 million quarter-end value. Bitcoin Magazine adds the price move underneath it: Strategy’s implied price on the two filings rose from $92.68 at June 30 to $154.67 at September 30, so the dollar value more than doubled even though the share count grew by a little over a third.

The two also describe the IBIT line at different granularity. Cryptopotato rounds to $540 million and ties it to the June figure of $355.7 million. Bitcoin Magazine puts it at $539.98 million and notes that spot bitcoin ETF shares across several funds, including 155,785 shares of Grayscale’s Bitcoin Mini Trust worth $5.76 million and 66,264 shares of the Bitwise Bitcoin ETF worth $3.00 million, came to about $549 million in total.

Options sit beside the share totals, not inside them

Per Cryptopotato, the filing also lists derivatives held by the US broker-dealer: puts on 1,148,500 Strategy shares, up from 715,700 in June, and calls on 349,500 Strategy shares. On IBIT, the unit reported calls on 3,703,200 shares and puts on 2,915,000. Bitcoin Magazine assigns values to those lines, putting the Strategy puts at $177.64 million, above the $131.3 million stock line, and the calls at $54.06 million.

Neither filing explains the purpose of those contracts. As Bitcoin Magazine notes, a 13F does not say whether options are hedges, market-making inventory or client positions, and they should not be read as a single directional bet. Cryptopotato recounts that crypto commentators accused JPMorgan last November of holding a large short position in Strategy after its analysts warned of index-exclusion selling; the outlet notes that SEC guidance tells 13F filers to leave out short positions and any options they write.

The snapshot predates a rough stretch for the trade

The September 30 figures are already dated. Bitcoin Magazine reported Strategy trading near $114.60 on Thursday morning, down about 6% that day, which would value the reported 848,932 shares at roughly $97 million. That is below the $131.3 million marked on the 13F. Bitcoin traded near $71,300 at the same point, the outlet reported, still under $72,000.

What the document records is the quarter-end position: a 36% share-count increase in Strategy and nearly $540 million in IBIT shares, before the market moves that followed.

Market snapshot

Bitcoin traded at $65,593 (₹6,183,100) on November 14, 2026, down 4.9% in 24 hours and 13.3% over seven days, with a market cap of $1.32 trillion and 24-hour volume of $23.44 billion, per CoinPaprika data verified at 19:08 UTC. Ether stood at $1,833 (₹172,825), down 6.1% in 24 hours and 17.8% on the week.

Why it matters

The filing is a reminder that the banks selling bitcoin exposure to clients also hold it on their own books, and that the two roles show up in the same document. The Strategy line also sits in front of a scheduled index event: Bitcoin Magazine reported that MSCI is removing Strategy from its USA Index after the close on November 30, which also takes the stock out of the MSCI World and ACWI indexes. Strategy has been adding to its bitcoin position into this stretch, buying 1,036 Bitcoin and repurchasing $188.3M of STRC as recently as November 14.

What to watch

The 13F window ran to Saturday, November 14, so the effective deadline is Monday, November 16, Bitcoin Magazine reported. Filings from Wells Fargo, Millennium Management and Schonfeld Strategic Advisors had not appeared on EDGAR as of Thursday morning. The next hard date is November 30, when the MSCI removal takes effect after the close.

The 13F requirement applies to managers exercising discretion over $100 million or more in 13F securities, with 45 days to disclose after quarter-end. Because the JPMorgan report folds in 17 included managers, the Strategy and IBIT lines can include client, fund and discretionary positions rather than one proprietary bet, and the firm may have changed the holdings since September 30.

Frequently Asked Questions

How much does JPMorgan hold in BlackRock’s Bitcoin ETF?

The 13F shows 11,408,930 IBIT shares valued at $539.98 million at September 30, up from 10,407,635 shares worth $355.73 million three months earlier, as reported by Cryptopotato.

Did JPMorgan increase its Strategy position in the third quarter?

Yes. The disclosed Strategy line rose 224,545 shares to 848,932, a 36% increase, and the dollar value more than doubled partly because Strategy’s implied price rose from $92.68 to $154.67 between the two filings.

What is the 13F filing deadline for the third quarter of 2026?

Bitcoin Magazine reported the 45-day window ran to Saturday, November 14, so the effective deadline is Monday, November 16, 2026.

When is Strategy being removed from MSCI indexes?

MSCI is removing Strategy from its USA Index after the close on November 30, a step that also removes the stock from the MSCI World and ACWI indexes, according to Bitcoin Magazine.

This post JPMorgan Lifts Strategy Stake 36% and Holds $540M in Bitcoin ETF first appeared on BitcoinWorld.