Why Is Crypto Market Down Today? BTC, ETH, XRP Slide on Nvidia Shock Red candles are everywhere this morning. If you’re asking why is crypto market down today, you’re not alone. Traders acros
Red candles are everywhere this morning. If you’re asking why is crypto market down today, you’re not alone. Traders across the globe woke up to a sharp sell off. It wiped out billions in value within hours.
As per CoinGecko data, the global crypto cap stands at $2.38 trillion. That’s down 5.0% in the last 24 hours. Daily trading volume sits at $98 billion. Bitcoin holds 58.5% dominance, while Ethereum holds 10%. Something big triggered this drop, and it wasn’t just one thing.
Source: CoinGecko Data
Key Takeaways
Bitcoin, Ethereum and XRP all crashed today, with Bitcoin down 5.5% to $69,343.19.
Nvidia CEO Jensen Huang resigned, and NVDA stock fell 4.34%, pulling broader sentiment down with it.
Traders now watch the US PPI inflation data due today at 8:30 AM ET, which could decide the next move.
Bitcoin price today sits at $69,343.19, after a 5.5% crash. Its cap is at $1.395 trillion, with $45.557 billion in 24-hour trading volume. Ethereum price today stands at $1,952.11, down 4.4%, holding a $238.446 billion cap and $15.792 billion in 24-hour volume. XRP price today is $1.03, down 2.6%, with a $65.164 billion cap and $2.09 billion in daily volume.
Coin
Price Today
24h Change
Market Cap
24h Volume
Bitcoin (BTC)
$69,343.19
-5.5%
$1.395T
$45.557B
Ethereum (ETH)
$1,952.11
-4.4%
$238.446B
$15.792B
XRP
$1.03
-2.6%
$65.164B
$2.09B
Small caps got hit even harder, per CoinGecko data.
Janction (JCT): $0.002243, volume $33,794,825, down 34.4%
BULLA: $0.04181, volume $309,922, down 34.2%
Hookr.fun (HOOKR): $0.01748, volume $1,878,184, down 24.6%
Big money is also pulling back. As per SoSoValue data, Bitcoin ETFs saw a daily net outflow of $47.61 million on November 12. Cumulative net inflow since launch still stands at $55.05 billion. Total net assets sit at $92.72 billion, about 1.46% of Bitcoin’s total valuation. Trading value that day reached $2.89 billion.
Source: SoSoValue Data
Ethereum ETFs recorded a daily net outflow of $8.06 million. Cumulative net inflow stands at $11.58 billion, with total net assets at $11.53 billion, around 1.47% of Ethereum’s total valuation. Value traded that day totaled $551.65 million.
Within a day, BTC price slides from $73,375 to $68,081, and Nvidia CEO resigns; Upbit halt and SafePal data breach are behind it.
Here’s where it gets interesting. Nvidia’s official announcement confirmed that Jensen Huang has resigned as President, CEO, and Board member, effective immediately. Colette Kress, the company’s current CFO and EVP, has agreed to step in as Interim CEO while staying on as CFO. Nvidia’s board is now searching for a permanent CEO, looking at both internal and external candidates.
The direct impact showed up fast. NVDA stock crashed 4.34% in a day, now trading at $166.19, down $7.54 from its previous close of $173.73. Nvidia’s cap stands at $4.013 trillion, as per Yahoo Finance. Nvidia sits at the center of the AI trade. So this stock market crash spooked risk assets everywhere, crypto included, answering why is crypto market down today.
South Korea’s largest exchange by volume, Upbit, paused deposits and withdrawals for Osmosis (OSMO). The halt hit transfers on the Osmosis Chain. The Cosmos-based Layer 1 network stopped producing blocks, though spot trading of OSMO remains open. Outages like this chip away at confidence, even when they’re isolated incidents.
Italian outlet Criptovaluta.it reported a new phishing wave. SafePal’s earlier data breach has now led to physical mail phishing attacks targeting Italian users. Fake letters claim recipients’ wallets carry a firmware flaw. QR codes inside route victims through Arweave to a cloned SafePal site. The letters even carry real names, addresses, and order details.
Between March 2025 and April 2026, a bug in an order-tracking plugin had exposed personal data of nearly 40,000 SafePal customers. SafePal has confirmed attackers are using that leaked data for these scams.
The next big trigger lands today. US PPI inflation data releases at 8:30 AM ET on November 13, 2026. A Crypto Rover post on X laid out the setup clearly. The previous reading was 6.3%, and the forecast sits at 6.6%.
If PPI comes in above 6.6%, traders expect a hard sell off.
If PPI lands right at 6.6%, expect a mixed, choppy reaction.
If PPI prints below 6.6%, traders expect a strong rally.
So will prices bounce back, or fall further? The honest answer to why is crypto market down today may shift within hours, once that one number lands.
Expert Opinion: The pullback reflects a mix of macro and crypto-specific stress. No single cause explains it. Nvidia’s leadership change rattled broader risk sentiment first. Crypto followed, since digital assets now track tech equities closely. ETF outflow data shows institutional caution building. The exchange outage and phishing reports add to short-term unease among retail holders.
The coming PPI print will likely set the tone for the next few trading sessions. Reactions could stay volatile either way.
So, why is crypto market down today, in short? Nvidia’s shock CEO exit, ETF outflows, an exchange outage, and a phishing scare all played a part. Bitcoin, Ethereum, and XRP all slid hard. The PPI print today could decide whether this fear fades or deepens further.
YMYL Disclaimer: This content is for informational purposes only and does not count as financial, investment, trading, or legal advice. Crypto assets are highly volatile and carry real risk, including the risk of total loss. Prices, figures and percentages mentioned above reflect data at the time of writing and can change quickly. Always do your own research and consult a licensed financial advisor before making any investment decision.
