Recently, Crypto.com has expanded its scope in the United States by launching a new cryptocurrency custody service- Crypto.com Custody Trust Company, targeted at institutions and high-net-worth individuals. On December 23, they announced that they would manage digital assets for U.S. and Canadian customers, with migrations scheduled for the coming weeks. According to CEO Kris Marszalek, North America is a very important market for the growth of crypto, reflecting the company’s confidence in these regions.
Strengthening Institutional Trust
This development comes on top of Crypto.com’s acquisition of Watchdog Capital, a U.S. broker-dealer. Following the recent purchase of Australian-based Fintek Securities, it will now be able to offer more financial services, including equity trading. The idea is for Crypto.com to develop a unified client platform with access to multiple financial products.
Marszalek elucidated that “the custody service’s introduction underlines our confidence in the possible manifestation of the North American market. We are believers, however, in the significance of presenting secure and compliant solutions for institutions willing to navigate this new era.”
It will also enable the migration of its digital assets into the custody service platform from both U.S. and Canadian customers over the next few weeks under strict security requirements.
The Crypto.com Custody Trust Company will provide such a service utility that can satisfy institutional customers such as: Regulatory compliance: The Crypto.com Custody Trust Company will be accredited as a chartered trust company and thus will have stringent regulatory standards applied, hence reassuring clients about the company’s operations.
Improved Security: The custody service will have systems in place for enhanced security, such as multi-signature wallets and cold storage, to avert the loss or theft of client’s digital assets. Protection through Insurance: Providing clients with insurance coverage for digital assets held in custody. This means greater security and more trust.
Client Emphasis on User-Friendly Interface: The ability to monitor and administer one’s digital assets could not get easier through the easily intuitive interface of this platform and its very detailed reporting and analytics tools.
Aside from launching its custody services, Crypto.com is actively extending what it offers by making deliberate acquisitions. Recently, it acquired Fintek Securities, an Australian broker-dealer. This acquisition allows Crypto.com to open an equities trading service along with its existing cryptocurrency services, allowing clients to diversify their investments all in one place.
This dual approach of not just being a provider of custody services for cryptocurrencies but also a provider of equity trading services, is what will make Crypto.com a proper financial services provider. With both asset classes brought under one roof, the company can look to broaden its range of clientele by attracting them to new investment solutions.
The recent series of interactions of Crypto.com with the regulators in the U.S. serve to reiterate the commitment of the company to regulatory compliance. The company has discussed with some of the main stakeholders of government offices, key officials, and potential frameworks that govern cryptocurrency operations in the U.S. This kind of proactive approach underpins the company’s intent to work with regulators rather than hide from regulation.
Crypto.com Custody Trust Company is actually the end product of a continuum of several broad measures further consolidating its position as the leader in the cryptocurrency ecosystem. The measures should or could have begun giving benefits into the competitive advantage of Crypto.com as they would make customers feel secure enough to use digital currencies as part of their investment portfolios.
Kris Marszalek concluded by stating, “We are excited for the future of cryptocurrency and remain fully committed to developing innovative solutions to meet the needs of our clients. Our expansion into custody services is only the beginning; we have a lot more planned for 2025 and beyond.”
These developments make it clear that Crypto.com intends to enhance its market share and play an active role in shaping the future for digital asset management.
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Crypto.com Custody Trust Company is an up-and-coming trust under charter to handle the secure safety of digital assets specially focused on institutions and high net worth in the region of the United States and Canada.
Besides the custody services it is offering, Crypto.com has recently acquired Fintek Securities in Australia to allow equity trading along with its cryptocurrency offerings.
Advanced security measures, including multi-signature wallets, cold storage solutions, and insurance coverage of the assets, are covered under crypto.com custody.