Crypto Token Launches Soared 1,500% Since 2021 — But Over Half Have Failed

According to the market aggregator’s latest data, just 428,383 crypto projects were launched in 2021 and listed on GeckoTerminal — a figure that has ballooned to nearly 7 million by 2025.

The surge in token creation is largely attributed to the rise of Pump.fun, a Solana-based launchpad that streamlines the process of deploying meme coins and low-effort projects with minimal technical expertise or capital. Data from analytics platform Dune reveals Pump.fun has enabled the creation of over 10 million tokens since its launch.

CoinGecko notes that while token launches are up, survivability is at an all-time low. Over 3.7 million of the listed tokens — 52.7% — are now considered dead projects, with the majority of failures recorded in 2024 and early 2025. The first quarter of 2025 alone accounted for 1.8 million token collapses, representing nearly half of all project failures since 2021.

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Analysts suggest the steep decline in token survival may be linked to market instability following Donald Trump’s return to office in January 2025, which triggered a broader crypto downturn.

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