Into the Breach Esports Enters Partnership with Shuffle.com, Rebranding CS2 and Dota Divisions as ITB.Shuffle Esports (4 Jun)

By Chainwire
5 months ago
SFL SHFL X X CEO

Melbourne, Australia, June 4th, 2024, Chainwire


Into the Breach Esports, one of the leading names in competitive gaming, is thrilled to announce its new partnership with Shuffle.com, the fastest growing online crypto casino and sports betting platform. This collaboration marks a significant milestone in the growth of both companies, bringing together the world of esports and the future of online betting.

Key Highlights of the Partnership:

  • ITB CS2 and Dota divisions rebrand as ITB.Shuffle Esports, marking a new era of highly competitive esports rosters and engaging fan experiences for the team.
  • All new Counter-Strike 2 and Dota rosters, including top players and coaches, are to be revealed later this month.
  • ITB and Shuffle.com introduce Shuffle Masters, a tournament series designed to showcase rising esports talents.
  • Several community initiatives are also in the works, including but not limited to several series across FaceIt.

The partnership is set to propel ITB to the forefront of the esports world with a significant million-dollar yearly investment from Shuffle.com, aimed at building top-tier CS2 and Dota rosters to compete on the global stage. This merging of two forces will work to deliver unparalleled entertainment and opportunities for the online gaming community.

After building a strong relationship with ITB as sponsors last season, this strategic move by Shuffle.com is their largest partnership to date in the competitive gaming scene. In addition to the rebrand, ITB and Shuffle.com are thrilled to introduce the Shuffle Masters series. This tournament series is designed to provide a competitive platform for rising Tier 2-3 level teams, offering an opportunity to showcase their skills and compete for significant prize pools.

Sam Cook, CEO and Founder of ITB, said “Shuffle.com is a trusted brand and reputable in the betting space, and this integrated partnership will allow both brands to reach new heights unattainable before. It’ll mean long-term support for high-calibre rosters that’ll compete at the very top of the esports mantle, alongside tournaments, fan engagement and new community initiatives. This is ITB bigger, better, and with far-reaching impact – merging Shuffle’s esports aspirations with our own infrastructure and talent. Skies the limit with this partnership – ITB x Shuffle Esports.”
Noah Dummett, Shuffle CEO and Cofounder, said “As someone who grew up playing CS, I’m incredibly excited to be further involved in the space through Shuffle Esports. We’ll be investing heavily in the team and the broader community to build a team that reflects the same ethos we have at Shuffle.com - we’re here to win and to have a good time doing it.”

Despite choppy market conditions, 2024 has been an incredible year for the betting platform thus far. This past spring, Shuffle.com announced its fundraising from market-leading funds and angel investors and celebrated its one year anniversary with the launch and first airdrop of SHFL, a digital utility token designed for use on Shuffle.com and other similar platforms. In March and April, the team consecutively surpassed $1 billion in monthly wager volume, and SHFL received its first centralised exchange (CEX) listing in May. ITB.Shuffle Esports is one of many partnership announcements this year from the Shuffle.com team as the gaming platform continues to expand.

For media inquiries, please contact:

Vivian Chong

[email protected]

About Shuffle.com

Shuffle.com is a leading crypto casino and sports betting platform, designed for the modern gaming user. Since the platform’s launch in February 2023, Shuffle has built a premier betting product, offering a suite of original and casino games alongside a robust sportsbook and world-class user experience. Led by a doxxed team and backed by industry-leading investors, Shuffle.com has established a strong industry-wide reputation built on trust.

For more information, users can visit the X page.

About Into The Breach Esports

Into The Breach Esports is currently competing in CS2, Rainbow Six Siege, Sim Racing, Escape From Tarkov: Arena, Halo, and Trackmania.

For more information, users can visit the X page.


Contact
Vivian Chong
[email protected]


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