Tether Invests $775M in Rumble to Champion Free Speech

Tether, the company behind the world’s largest stablecoin by market capitalization, has recently invested $775 million in Rumble, a video-sharing platform that positions itself as a censorship-free alternative to YouTube. The collaboration between Tether and Rumble marks a strong stance in favor of free speech and financial freedom, according to statements from both companies.

In a December 20 post on X, Tether CEO Paolo Ardoino expressed the company’s commitment to supporting technologies and businesses that promote resilience and independence. “Tether deeply believes in the fundamental values of freedom of speech and financial freedom,” Ardoino emphasized, framing the investment as a strategic step toward empowering individuals.

Ambitions to Challenge YouTube

Rumble CEO Chris Pavlovski welcomed the investment, underscoring his determination to disrupt YouTube’s dominance. In a statement on social media, Pavlovski said, “YouTube, lookout. I’m coming for your monopolistic market share globally.” The partnership aims to integrate advertising, cloud services, and crypto payment solutions, strengthening Rumble’s position as a competitive platform.

The announcement immediately impacted Rumble’s stock price, with shares (RUM) soaring by 51.60% in after-hours trading, hitting $10.90, according to Google Finance. This surge reflects market confidence in the alliance between Tether and Rumble, as well as growing interest in platforms that prioritize free expression.

Bitcoin on Rumble Balance Sheet

In addition to its partnership with Tether, Rumble recently decided to add Bitcoin to its corporate balance sheet. The decision follows a social media poll conducted by Pavlovski in November, where 93.9% of 43,790 respondents voted in favor of the move.

Rumble’s board of directors approved a strategy to allocate up to $20 million from its excess cash reserves toward Bitcoin acquisitions. This step aligns with the platform’s focus on financial innovation and decentralization, positioning it as a forward-thinking player in the tech and crypto sectors.

Tether’s investment and Rumble’s bold financial strategies signal a growing alignment between decentralized technologies and platforms advocating for free speech.

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