The Trump family makes a splash in the crypto universe. Between Ethereum Name Service (ENS) domain names and memecoins with astronomical capitalizations, their strategy intrigues. Today, this even sparks debates within the cryptosphere.
On January 19, the crypto platform backed by Donald Trump World Liberty Financial revealed the purchase of ENS domain names. This includes:
Identified on Etherscan, these acquisitions today fuel speculation. Aixbt argues that:
“Someone is planning ahead!”
These names could indeed serve to strengthen a unique digital presence for the Trump family in the blockchain ecosystem.
Cryptographic experts believe that these ENS names will facilitate the launch as well as management of future crypto tokens or DeFi projects. In practice, managing a clear and secure identity on Ethereum could solve the puzzle of memecoins often linked to scams.
That’s not all! To further promote his image, Donald Trump has just launched his own memecoin. Named TRUMP, this new digital asset already boasts a market capitalization of $15 billion.
In just a few hours, it has thus surpassed flagship projects like PEPE and BONK. Even better, the TRUMP crypto has become a reference in the world of tokenomics. As of the time we are writing, its price has dropped to $57.30. Nevertheless, the enthusiasm surrounding this cryptocurrency remains palpable.
For her part, Melania Trump unveiled the crypto token MELANIA. This one generated $6 billion in just 2 hours.
In any case, this double launch illustrates the ambition of the Trump family to assert themselves as major players in the cryptoasset ecosystem.
Between ENS names and spectacular memecoins, the Trump family thus redefines the limits of the crypto blockchain. However, these initiatives raise an essential question: are we facing a sustainable revolution or a mere marketing operation? Only time will tell!